Double celebration at Feelou! Last month, The Hague-based impact startup was awarded two Baby Innovation Awards at the Baby Business Borrel during the Negen Maanden Beurs. The company was nominated in two categories and won both, including the prestigious Design Award.
Recognition from both experts and parents
The professional jury awarded the patented Feelou® bra for its innovative design, while the panel of parents praised its comfort and ease of use. This means that both industry professionals and parents themselves recognize the Feelou® bra as a true game-changer.
“Winning not just one, but two awards is an incredible honor!” says Noor, founder of Feelou. “Being acknowledged by both experts and parents shows that we have developed a product that truly makes an impact. We are beyond thrilled with this recognition!”
Innovation, design, and sustainability in one
The Feelou® bra is the first nursing bra that fully adapts to a woman’s body from pregnancy to breastfeeding and beyond. Thanks to its patented closing sytem and the crossover design, the bra is highly adjustable, eliminating the need to buy multiple sizes. This not only offers ultimate convenience but also reduces waste, making it a more sustainable choice.
The Hague-based impact startup with a big mission
Feelou, founded by Anne Dijkstra and Noor Figdor, is based in The Hague, where they work daily on smart, sustainable solutions for expectant mothers. With this double win, the brand strengthens its position as a pioneer in innovative maternity lingerie.
The award-winning Feelou bra is available at www.feelou.co.
About Feelou – An innovative startup founded by Noor Figdor and Anne Dijkstra. They found it frustrating that pregnancy required so many different bras – a hassle no one needs during such an important time. That’s why they developed the patented Feelou® maternity bra.
More about Feelou and founders Noor and Anne: Female Entrepreneurs in Maternity Lingerie – Feelou
Website: https://feelou.co
LinkedIn: https://nl.linkedin.com/company/feelou
Instagram: https://www.instagram.com/feelou.co/